The Kwik Fit British Touring Car Championship

From the road to the race track, we’re passionate about cars. With a rich history of over 60 years of high-octane racing action, the partnership between Kwik Fit and the British Touring Car Championship was a natural fit. In our centres, our staff and customers regularly see the road-going versions of the touring cars we see racing around iconic circuits on BTCC race weekends. The Kwik Fit British Touring Car Championship partnership has given us the opportunity to connect with BTCC fans and teams, as well as connecting our staff and customers to the Championship. Last year, we celebrated our 50th anniversary in style at Silverstone with gold number plates and 50th branding around the circuit. We’re thrilled that we were able to celebrate during an exciting BTCC race weekend at an iconic circuit.

Our Partnership

Working with the BTCC, we wanted to enhance the BTCC fan experience both at race weekends and with additional digital content. The BTCC attracts over 385,000 spectators, with over 19 million viewer hours on live TV, so creating content and activities for BTCC fans is a key aspect of our partnership.

At our fan zone on race weekends, we loved interacting with BTCC fans and hosting our ‘Racing Bug Championship’, where fans had the opportunity to challenge BTCC drivers in our racing simulator. We’ve also engaged with the BTCC community through social media content including interactive series such as Power Rankings where we encourage fans to vote on their top driver of the weekend. We’re thrilled to have been able to share three exciting BTCC seasons with our customers and engage with BTCC fans both online and trackside.

2024 Season Review

The 2024 British Touring Car Championship was nothing short of electrifying - with new rules and unpredicting outcomes, fans were on the edge of their seats for the entire season. 

Heading into the final round of the season, the championship had boiled down to a thrilling 'winner takes all' showdown between Ingram and Hill and for the first time in his career, Jake Hill took the number 1 spot with the dominating performance. 

All eyes were on Mikey Doble who had a career best season taking home the infamous Jack Sears Trophy as well as Rob Huff and Chris Smiley who made comeback returns. 

This season was a monumental one, not only for the incredible racing on track but also for the unprecedented support from fans all over the country. For fans, this was more than just a race — it was a celebration of motorsport, community, and the unrelenting energy of BTCC racing.

2023 Season Review

Start line collisions, new records and nail-biting racing during the 2023 season saw Ash Sutton of NAPA Racing UK clinch his fourth championship title.

Driver standings were closer than ever, and it was all down to the last circuit, Brands Hatch, for the championship title. Despite fierce driving from 2022 title champion Tom Ingram, victory was never in doubt for the NAPA driver who started on pole position and had the dominant performance. Sutton’s fourth BTCC title puts him equal with former record holder, Colin Turkington, who finished 4th.

Not to mention Nic Hamilton who had the “best race of his life” at circuit number 1, Donington Park and Andrew Watson taking the Jack Sears Trophy in the exhilarating season!

This year, the BTCC saw huge crowds at circuits up and down the country, with thousands of race-goers joining us in the Kwik Fit fan zone to show their support and passion for the sport!

2022 Season Review

In the 64-year history of the British Touring Car Championship, the 2022 season featured some of the fiercest competition. It was a memorable one as Tom Ingram cemented his place in racing history. During the course of the 10 meetings, no less than 12 drivers shared the 30 race victories.

It was the first BTCC season to incorporate hybrid technology, which brought an entirely new level of excitement to the competition that is only going to increase.

The end of the 2022 season saw a legend bow out in Jason Plato – The driver only missed three seasons in his 26-year career in Britain’s premier tin-top series.

But ultimately, it was Tom Ingram in his Exerl8 who made headlines, winning the BTCC 2022 championship and becoming the first Front-Wheel-Drive champion since 2016. 

2021 Season Review

Ash Sutton secured his third BTCC title at Brands Hatch after a dominant 2021 season. Going into the final race weekend with a 32-point advantage over his closest rival, Colin Turkington, Sutton needed a steady rather than spectacular performance to take home the title. With an outside mathematical chance of winning the title, Josh Cook did everything he could in the first two races to keep himself in contention. However, the points deficit was a stretch too far and Sutton maintained his lead with top 6 finishes in the first two races to secure the title. With the title in the bag, Sutton reverted to his usual racing style of striving for first place. Starting from 4th place on the grid, Sutton was able to take more risks battling past competitors to secure the race win in the final race of the season. Sutton’s third BTCC title puts him one behind Colin Turkington, the four-time BTCC title winner, who finished as runner-up in the 2021 Drivers’ Standings.